Ready to supercharge your paid social campaigns?

Stop guessing with your Facebook ads.

Know what works before you spend with AI-driven creative optimisation.

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Creative has a huge impact on the performance of your ads

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50% of the ROI is driven by the creative

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90% of the click is attributed to the creative

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Creative drives 56%
of the effectiveness of an ad

“If you succeed at everything else in advertising, but fail in creative, you are leaving almost 50% of your results on the table according to Nielsen, and 75% of your potential results on the table according to Ipsos.”
John Koetsier

Singular

And the pressure on marketers to improve ROI is increasing

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Growing competition in the market
Facebook revenue jumped by 22% this year. It’s becoming harder for advertisers to ‘cut through’, with cost-per-clicks increasing, and click-through-rates decreasing.
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Creative is historically guesswork
Up until now, marketers have had to rely on guesswork or gut instinct to gain insights on their creative. Specifically – what elements work, and what don’t.
Creative influences performance
Creative influences performance
Creative optimisation can increase CTR by 3x, which can decrease cost per lead by 40%.

What we can do for you

1 Turn creative into data

Datasine uses Computer Vision and Natural Language Processing to break down image assets and ad copy into quantifiable data to help identify the highest performing variables in your ads.

Creative break down data
2 Learn everything about your ads

We combine creative data with your contextual campaign information, such as offers and audience and placement settings, with historical results data, to build an AI powered database of why and how your ads produce results.

2 Learn everything about your ads

We combine creative data with your contextual campaign information, such as offers and audience and placement settings, with historical results data, to build an AI powered database of why and how your ads produce results.

3 Give you the tools to optimise

Our platform helps you create better-performing ads, manage more effective campaigns and continue to learn even more about what creative elements impact your performance.

Tools to optimise

Datasine can help you unlock more data to make your strategy more effective, and your ads more powerful.

Masterclassing Awards 2020 Winner
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Digital Expert of the Year 2020

UK, EMEA and APAC

How it works

Datasine is a creative-led optimisation platform that uses AI to break down images and text into data, to help inform a more effective creative strategy, and ultimately a stronger advertising performance.

How it works
Identifying the best possible imagery results in a 77% increase in our Facebook conversions.
Digital Fundraising Lead

Four Paws

%

Uplift in conversions

%

Increase in CTR

Four Paws

Datasine predicted from past Facebook Audience engagement data the images that would increase conversions of digital donations.

  • Increased ads CTR and conversions
  • Decreased CPC and CPA
  • Boosted brand awareness

Check out our Facebook series

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Facebook audience targeting

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Facebook ad testing guide

How to test your ads on Facebook Look at any great work of art. Then look a bit deeper. Under the paint of the Mona Lisa there’s a whole other painting - a first draft that didn’t test well with Da Vinci’s patron. Shakespeare’s manuscripts are full of crossings out...

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The Datasine guide to automated Facebook ads Gone are the days when your only Facebook advertising options were a simple boosted post or a total Facebook ad campaign. Now, you can run automated ads on Facebook. And, honestly, we’re impressed with what’s on offer. How...

Make your ads more powerful

Datasine uses AI to unlock a new layer of creative data for advertisers, to help inform a more effective creative strategy and ultimately a stronger advertising performance.

Request a demo

On average we can help you:

Boost conversions by 77%
Increase your CTR by 41%
Drop your CPC by 40%