The Datasine team

The speakers tackling AI, psychology and the changing pace of marketing at Marketing 20:20

This November, Datasine are hosting our first Marketing 20:20 brunch. We look at some of the event’s exciting speakers taking the stage.

In the wake of innovative technologies such as AI and the stampede of societal progress, the world of marketing in 2019 continues to evolve at a staggering pace.

That’s exactly why taking a pause, looking back and evolving yourself and your approach is so key. And that’s why, on November 18th, Datasine are hosting marketing’s top innovators and disruptors in London’s chic ‘M’ restaurant for a networking brunch – with a focus on the disruptive power of AI and psychology in marketing.

Attendees are invited to escape work for a morning with the aim of supercharging CTRs and maximising ROIs. Though most importantly, guests will be treated to exclusive insights into how to stand out in the super-competitive market of 2019.

We’re thrilled to reveal that the following innovators from London’s community will be presenting at Marketing 20:20.


Becky Simms: Reflect Digital, Founder and CEO 

Multi-award winning digital marketing agency, Reflect Digital’s, CEO and founder, Becky Simms, will be presenting “The future of search is understanding human psychology”. 

Winner of KEIBA’s Young Entrepreneur of the Year in 2016 and an online marketing veteran with over a decade in the industry under her belt, Simms will call on her vast experience to offer unmissable insights into how psychology will shape the future of customer relationships.

Prepare to leave this presentation with a notebook full of actionable tips for developing a stronger search strategy – as well as a deeper understanding of the psychology behind your customer’s behaviours.


Igor Volzhanin: Datasine, CEO

Our very own CEO, Igor Volzhanin, will be taking the stage at Marketing 20:20 to present: “The use of AI in content personalisation and optimisation”.

Prior to founding Datasine, Volzhanin worked in international development for five years, and has lived in New York, Frankfurt, Tirana and New Delhi. Passionate about helping companies build meaningful relationships with their customers, he’ll be taking us through Datasine’s journey to personalise how brands communicate with their audience using AI, psychology and semantic content analysis.

Expect to draw inspiration for injecting that next level of personalisation into your brand’s communication using their content preferences and AI.


Kieran S-Lawler: Hallam, Senior Social Media Strategist

The “fast-talking Scouse Social Media Executive” (his words not ours!) Kieran S-Lawler, Nottingham-based digital marketing agency Hallam’s Senior Social Media Strategist, will also be joining us. He’ll be drawing on his vast experience from a career focused on social media and content strategy to deliver sage advice to all the social media evangelists amongst us.

S-Lawler has not yet confirmed what his presentation will be titled, but, given his extensive experience, anticipate a lively discussion on the state-of-play of social media in 2019 and beyond – and bank on going home with a lot of brand-new insights to bring to your own strategy.

Filter by Category:
3 reasons to attend #SuperchargeMarketing

Datasine’s #SuperchargeMarketing comes to London on October 29. Here’s why the event will be unmissable for all forward-thinking marketers.

Datasine Insider: our Product Manager, Alex Lillo

Datasine sits down with Alex Lillo, our product manager, to talk all about the work he does at the company and the world of UX and product design.

James Gin
What are content preferences and how do we use them?

‘Content preferences’ is used to mean different things in marketing. Let’s break down how we define and use content preferences.

Can alignment save your startup?

Without alignment at your startup, productivity is an inevitable struggle. Datasine’s CEO, Igor Volzhanin, shares why our culture and values drive alignment every day.

Removing barriers for women in tech in 2019

While important steps towards diversification are being made in many arenas, there’s still a lot to be done to embrace women in tech.

A fine vintage: 10 MAD//Fest London highlights

From sausage rolls and whoppers to next-level naans, expect to hear from the biggest and best brands at MAD//Fest London next month. Here’s 10 highlights to tickle your tastebuds.

Datasine on a journey to become channel partners with Google

Datasine has joined Google’s EMEA Marketing Innovation Programme with the aim to become channel partners with Google and bring Connect to the Google Display Network.

Derayo Adetosoye
We’re at Advertising Week Europe!

Datasine will be at this year’s Advertising Week, with CEO Igor Volzhanin presenting “What really makes us click?”

Datasine Insider: our Business Intern, Amber Shand

Datasine sits down with Amber Shand, our Business Intern, to talk about her internship in business development at Datasine, what she’s getting up to and what she’s learned.

Datasine and Mapp announce technology partnership

Datasine has partnered with digital marketing platform Mapp to bring AI and psychology-based personalisation to their clients.

Datasine joins IAB UK

Datasine has joined the Internet Advertising Bureau (IAB UK) to collaborate with like-minded brands building the future of digital advertising.

We’ve been shortlisted for the National Tech Awards!

Datasine has been selected for the 2020 National Tech Awards shortlist: Startup Tech Company of the Year