The digital image

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Caitlin Stanway-Williams
From binary baby to “Friends selfie”: A (brief) ...

We see thousands of images online every day. We take a trip back over the history of the digital image to see how we got to this point.

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Case studies

Tinkoff case study

Datasine worked with Tinkoff, the largest digital bank in the world, to improve their email personalisation, achieving 59% uplift in conversions.

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International Charity case study

Datasine worked with an international charity to increase their digital donations, achieving 77% uplift in conversions.

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Hello bank! case study

Datasine worked with Belgium digital bank Hello bank! to improve their omni-channel personalisation using Datasine Connect, achieving 80% uplift in customer engagement.

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Ebooks and whitepapers

Data-Driven Creativity in 2020

Data has long been viewed as the “enemy” of creativity, yet when they come together they drive performance. Learn how in this whitepaper.

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Beyond the buzzwords: disruptive voices from the marketing i...

A collection of Datasine interviews with marketing thought leaders discussing the disruptive forces in the industry today, including AI, data, social media and more.

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AI and marketing

Make your marketing pandemic proof

In crisis times, marketing budgets get slashed. Here’s how we can support you to stretch your budget further and drive sales – even in the face of a pandemic.

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A/B testing is a lie. Here’s the truth.

A/B testing has long been used to find the perfect ad creative – but its effectivess is greatly exaggerated. Here's the truth of A/B testing, and how to find the best creative without it.

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The “integrators”: Why fusing creativity and data drives...

A McKinsey report has concluded that marketers who use creativity and data together achieve a much higher performance for their brand

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Tackling data-driven disruption as a Creative

Data-driven disruption is sweeping through creative industries. We sit down with Wayne Deakin, Executive Creative Director at Huge EMEA to talk about facing it head on.

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You’ve overlooked creative data. But we’re pioneering a ...

Creative data has been overlooked by marketers. But at Datasine we’ve found a way to drive performance with this powerful data: Content Atomisation – supercharged by AI.

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Company and culture

We’re at Advertising Week Europe!

Datasine will be at this year’s Advertising Week, with CEO Igor Volzhanin presenting “What really makes us click?”

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We’ve been shortlisted for the National Tech Awards!

Datasine has been selected for the 2020 National Tech Awards shortlist: Startup Tech Company of the Year

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Datasine on a journey to become channel partners with Google

Datasine has joined Google’s EMEA Marketing Innovation Programme with the aim to become channel partners with Google and bring Connect to the Google Display Network.

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Datasine and Mapp announce technology partnership

Datasine has partnered with digital marketing platform Mapp to bring AI and psychology-based personalisation to their clients.

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A fine vintage: 10 MAD//Fest London highlights

From sausage rolls and whoppers to next-level naans, expect to hear from the biggest and best brands at MAD//Fest London next month. Here’s 10 highlights to tickle your tastebuds.

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News and media

We’re in the news! Come check out what people are saying about us and Connect.

MarTech Interview with Igor Volzhanin, CEO at Datasine

“Businesses are struggling to understand the human behind the volume of data they hold on customers and leverage it to offer a meaningful exchange.”

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10 startups solving key issues for media companies and magaz...

The last few years have witnessed a renaissance in media-focused startups. Here are ten new-ish companies that have all made great strides in their attempt to simplify the world of media.

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AiThority Interview with Igor Volzhanin, CEO at Datasine

"The implementation of AI can remove the necessity for humans to spend time performing simple and administrative tasks, enabling them to focus their attention elsewhere." - Igor Volzhanin

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Seven AI-powered tools to help startups grow

Could start-up businesses use artificial intelligence (AI) and machine learning (ML) technologies to give themselves a better chance of achieving their growth ambitions?

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Datasine CEO on the value of machine learning and AI in mark...

Everyone’s talking about artificial intelligence and how it can be used for commercial gain in the marketing world. One London firm on the cutting edge of the AI zeitgeist is marketing technology startup Datasine.

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